Abate offers a new perspective on bedding. Made from ultra fine Giza cotton, the brand focuses on high end products, sustainably and locally produced. We created 4 sites in total for Abate, translated in different languages. The brand wanted a premium feel with a very minimal layout but while keeping it interesting. The end result is very much in line with "Scandinavian Serenity" and feels like such an upgrade from their old sites.
Campaign images for Abate shot by Jade Madoe & Nele Bogaerts